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Panerai

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Panerai watches combine Italian design with Swiss watchmaking art. The timepieces' distinctive look is famous worldwide. Models with a tourbillon and minute repeater are the highlights of these haute horlogerie watches. More

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  • Luminor
    (2269)
  • Luminor 1950
    (2450)
  • Radiomir
    (1068)
  • Radiomir 1940
    (653)
  • Ferrari
    (133)
  • Luminor Chrono
    (107)
  • Luminor GMT Automatic
    (168)
  • Luminor Marina
    (364)
  • Radiomir Black Seal
    (195)
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Panerai Steel 45mm Manual winding PAM 00210 pre-owned
TOP
Panerai Like New 2012 Unitas Base Radiomir 210 Pam Pan 0210...
AED 16,254
Seller
Aicher CB
309
ES
Panerai Titanium 47mm Automatic PAM 00614 new
TOP
Panerai PAM00614 LUMINOR
AED 38,418
Seller
時尚站 COHERNTHK
5
HK
Panerai Titanium 47mm Automatic PAM 00343 pre-owned UAE, Abu Dhabi
TOP
Panerai Radiomir REGATTA 1/8th Second RATTRAPANTE LIMITED...
AED 35,829
Free shipping
Seller
European Jewellery
72
AE
Panerai up to AED 20,000
Panerai AED 20,000 - AED 40,000
Panerai Steel 47mm Manual winding PAM 00790 pre-owned UAE, Ras Al Khaimah
TOP
Panerai Radiomir 1940 3 Days
AED 30,000
Seller
Private Seller
 
AE
Panerai Steel 42mm Automatic PAM00906 or PAM906 new
TOP
Panerai Luminor Due 3 Days Automatic Acciaio 42 mm
AED 23,286
Seller
WatchesofMayfair.com
606
UK
Panerai Steel 47mm Manual winding PAM00424 pre-owned UAE, Dubai
Panerai Radiomir California 3 Days Black Dial 47mm Steel
AED 15,500
Seller
Timepiece360
21
AE
Panerai Ceramic 47mm Manual winding PAM 00504 # PAM504 new
TOP
Panerai PAM 504 RADIOMIR COMPOSITE 3 Days - NET EXPORT
AED 21,491
Seller
nobeluhren-store.de
22
DE
Panerai Steel Manual winding PAM 00932 pre-owned UAE, dubai
Panerai Radiomir 1940 3 Days
AED 37,514
Seller
Private Seller
 
AE
Panerai Titanium 44mm Manual winding PAM 00311 new UAE, Gold souq, Deira, Dubai
Panerai Luminor 1950 8 Days Chrono Monopulsante GMT
AED 42,000
Seller
Top Swiss Watches LLC
AE
Best price
Offers from Germany, Austria, and Switzerland
Offers from Germany
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Panerai Rose gold 42mm Manual winding PAM00421 new UAE, Dubai
Panerai Historic Radiomir 3 Days GMT
AED 55,151
Seller
The Golden Line
AE
Panerai Titanium 44mm Manual winding PAM 00176 pre-owned UAE, Dubai
Panerai Luminor Base
AED 14,100
Seller
Private Seller
 
AE
Panerai Steel 44mm Manual winding PAM00111/PAM111 pre-owned
Panerai Luminor Marina
AED 15,649
Seller
Watch Center London
920
UK
Panerai Steel 42mm Automatic PAM 01392 new UAE, dubai
Panerai Luminor Marina 1950 3 Days Automatic + 2 original straps
AED 21,272
Seller
Private Seller
 
AE
Panerai Steel Manual winding OP 6826    BB 1594830 pre-owned UAE, Sharjah
Panerai OP 6826 - FIRENZE 1860
AED 21,000
Seller
Private Seller
 
AE
Panerai Steel 47mm Manual winding PAM 00663 pre-owned UAE, Dubai
Panerai Special Editions
AED 27,312
Seller
Private Seller
 
AE
Panerai Titanium 47mm Automatic PAM719 pre-owned UAE, Dubai
Panerai Luminor Submersible GMT 1950 3 Days Pole2Pole Limited...
AED 38,000
Seller
Timepiece360
21
AE
Panerai Steel 65mm Manual winding PAM 00651 new UAE, Dubai
Panerai Table Clock
AED 11,000
Seller
Private Seller
 
AE
Panerai Steel 38mm Automatic PAM00755 or PAM0755 new
TOP
Panerai Luminor Due 3 Days Automatic Acciaio 38 mm
AED 21,825
Seller
WatchesofMayfair.com
606
UK
Panerai Steel Automatic pam 00361 new UAE, Dubai
Panerai Luminor Flyback Chronograph
AED 26,637
Seller
Limitedluxury
AE
Panerai Steel 42mm Automatic PAM 00682 pre-owned
Panerai Luminor Submersible 1950 3 Days Automatic
AED 27,388
Seller
Chad Warrick
20
US
Panerai Steel 44mm Automatic PAM0024/PAM24 pre-owned
Panerai Luminor Submersible
AED 16,588
Seller
Watch Center London
920
UK
Panerai Steel 47mm Manual winding PAM 00372 pre-owned
Panerai Luminor Base 8 Days
AED 25,699
Seller
The Jewels of Beverly Hills, The Jewel Buyers
5
US
Panerai Steel 44mm Manual winding PAM 00001 pre-owned
Panerai Luminor Marina PAM00001A - Tritium
AED 28,226
Seller
Dreamwatch.dk
14
DK
Panerai Ceramic 44mm Automatic PAM 00441 pre-owned
Panerai Luminor 1950 3 Days GMT Black Ceramic Automatic LIKE NEW
AED 34,704
Seller
LBA Exquisite Time Pieces
6
US
Panerai Titanium 47mm Automatic PAM00617 new UAE, Dubai
Panerai Luminor 1950 3 days Black Dial 47mm Titanium
AED 53,000
Seller
Timepiece360
21
AE
Panerai Steel 40mm Automatic OP6529 pre-owned
Panerai Luminor Marina
AED 19,613
Seller
Just in Time Orologeria
10
IT
Panerai Titanium 44mm Automatic PAM01351 new UAE, Dubai
Panerai Luminor Marina 1950 3 Days Automatic Titanium New
AED 24,162
Seller
WatchesWorld UAE
 
AE
Panerai Steel 44mm Manual winding PAM00660 new
Panerai Luminor Marina Logo Acciaio
AED 16,484
Seller
MW Sportive GMBH
7
DE
Panerai Steel Manual winding PAM00590 pre-owned
Panerai PAM00590
AED 21,385
Seller
Chad Warrick
20
US
Panerai Steel Automatic PAM00199/PAM199 pre-owned
Panerai Luminor Submersible Regatta
AED 17,736
Seller
Watch Center London
920
UK
Panerai Steel 47mm Automatic PAM 00187 pre-owned
Panerai Special Editions
AED 39,393
Seller
The Jewels of Beverly Hills, The Jewel Buyers
5
US
Panerai Steel 42mm Manual winding PAM 00716 new
Panerai Mare Nostrum Pam 716 limited to 1000 pieces
AED 36,264
Seller
Chrono World
25
DE
Panerai Steel 44mm Automatic PAM 00107 pre-owned
Panerai Luminor Marina - Limited Edition Laureus Monte Carlo
AED 18,346
Seller
Veritime Ltd
9
UK
Panerai Titanium 47mm Manual winding PAM00617 pre-owned UAE, Dubai
Panerai Luminor 1950 3 Days Black Dial 47mm Titanium DLC
AED 39,000
Seller
Timepiece360
21
AE
Panerai Steel Automatic PAM 00027 pre-owned
Panerai power reserve full set
AED 17,944
Seller
Just in Time Orologeria
10
IT
Panerai Carbon Automatic PAM 01616 new
Panerai PAM01616 47mm Carbotech Submersible
AED 68,282
Free shipping
Seller
Pristine Outfitter
5
US
Panerai Steel 47mm Manual winding PAM 00127 new
Panerai Luminor 1950 "Fiddy" Limited Edition Stainless Steel...
Price on request
Seller
Twain Time
 
US
Panerai Ceramic Manual winding PAM384 pre-owned
Panerai PAM384
AED 38,268
Seller
Chad Warrick
20
US
Panerai Titanium 44mm Automatic PAM00161 pre-owned
Panerai Luminor GMT Titanium
AED 20,444
Seller
Watch Center London
920
UK
Panerai Steel 47mm Manual winding PAM 00424 new
Panerai Radiomir 3 Days 47mm
AED 20,635
Seller
The Jewels of Beverly Hills, The Jewel Buyers
5
US
Panerai Steel 44mm Automatic PAM00359 pre-owned
Panerai Officine Panerai Luminor Marina 1950 3 Days Automatic...
AED 18,384
Seller
Luxury Bazaar
73
US
Panerai Steel 44mm Automatic PAM 00086 pre-owned
Panerai Luminor Marina Automatic
AED 19,003
Seller
Dreamwatch.dk
14
DK
Panerai Steel 47mm Manual winding PAM00736 pre-owned UAE, Dubai
Panerai Radiomir Green Dial 41mm Steel
AED 36,500
Seller
Timepiece360
21
AE
Panerai Steel 44mm Manual winding PAM 00001 pre-owned
Panerai Luminor Marina 44 Black Diver
AED 16,275
Seller
Juwelier Burger, since 2001
997
NL
Panerai Titanium 47mm Manual winding PAM 00767 new
Panerai Lo Scienziato Luminor 1950 Tourbillon GMT Titanio 100pcs
AED 494,998
Free shipping
Seller
Pristine Outfitter
5
US
Panerai Steel 44mm Automatic Pam 024 pre-owned
Panerai Submersible Pam 24 OP 6527 B-Serie
AED 20,865
Free shipping
Seller
LAURENTI
71
IT
Panerai Titanium Automatic PAM00202 pre-owned
Panerai PAM00202
AED 51,774
Seller
Chad Warrick
20
US
Panerai Steel 45mm Automatic FER00002 pre-owned
Panerai Ferrari GMT 45 Scuderia Ltd Edition
AED 14,084
Seller
Watch Center London
920
UK
Panerai Steel 44mm Manual winding PAM 00233 new
Panerai Luminor 1950 8 Days GMT
AED 40,061
Seller
Jansen&Co
23
PL
Panerai Steel 44mm Automatic PAM 1090 pre-owned
Panerai Officine Panerai Luminor Power Reserve Watch PAM 1090
AED 19,134
Seller
Luxury Bazaar
73
US
Panerai Titanium 44mm Automatic PAM 00279 pre-owned
Panerai Luminor Marina Automatic
AED 28,513
Seller
Shreve, Crump & Low
 
US
Panerai Ceramic 44mm Automatic PAM00580 pre-owned UAE, Dubai
Panerai Luminor 1950 3 Days Chrono Flyback Black Dial 44mm...
AED 36,500
Seller
Timepiece360
21
AE
Panerai Steel 44mm Manual winding PAM00005 pre-owned
Panerai Luminor Marina Base
AED 19,572
Seller
Juwelier Burger, since 2001
997
NL
Panerai Steel 44mm Manual winding Pam00024 pre-owned
Panerai Submersible Pam00024 OP 6527
AED 22,952
Seller
MASTROLORENZI S.A.S DI MATTIA MASTROLORENZI & CO.
72
IT
Panerai Steel 44mm Manual winding PAM 00022 pre-owned
Panerai Luminor Marina Left Handed PAM 00022 OP 6522 B-Series
AED 28,293
Free shipping
Seller
LAURENTI
71
IT
Panerai Manual winding pre-owned
Panerai PAM379
AED 91,918
Seller
Chad Warrick
20
US
Panerai Steel 44mm Automatic PAM104 pre-owned
Panerai Luminor Marina - PAM104 - Black Dial on Black Rubber...
AED 21,573
Free shipping
Seller
Moyer Fine Jewelers
63
US
Panerai Steel Manual winding PAM111 pre-owned
TOP
Panerai PAM111
AED 14,940
Seller
Private Seller
 
FR
Panerai Steel 47mm Manual winding PAM00372 new
Panerai Officine Panerai Luminor 1950 3 Days PAM00372
AED 27,013
Seller
Luxury Bazaar
73
US
Panerai Rose gold 48mm Manual winding PAM00330 new
Panerai Radiomir Tourbillon GMT PAM00330 PAM 330
AED 187,400
Seller
Boneta, Inc.
105
US
Panerai Titanium 45mm Manual winding PAM00346 new UAE, Dubai
Panerai Radiomir 8 Days Brown Dial 45mm Titanium
AED 35,000
Seller
Timepiece360
21
AE
Panerai Titanium 44mm Automatic PAM00025 PAM25 pre-owned
Panerai Luminor Submersible
AED 23,995
Seller
Juwelier Burger, since 2001
997
NL
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Panerai: The Cult Brand from Italy

Panerai watches combine Italian design with Swiss watchmaking art. The timepieces' distinctive look is famous worldwide. Models with a tourbillon and minute repeater are the highlights of these haute horlogerie watches.

Highlights

  • Most popular luxury watches: Panerai Luminor and Radiomir
  • Originally developed for elite Italian combat divers
  • Distinctive cushion-shaped cases
  • Distinctive crown-protecting bridge on the Luminor
  • Innovative technology and the finest in-house calibers
  • Power reserve lasting up to 10 days (240 hours)

Panerai: A Harmonious Combination of Haute Horlogerie and Design

Those who wear a Panerai on their wrist, calls attention to themselves with the watch's unique design. These impressive, large watches are descendants of models from the 1930s and 1950s. During this time, Panerai supplied the Italian Marines with their diving instruments. The crown protection on Luminor models is particularly striking. When closed, the frame around the crown presses down against it, securing it against the case and making it water resistant.

Actor Sylvester Stallone purchased a Slytech, a special Luminor series, for shooting the film Daylight. Arnold Schwarzenegger, action hero and the Terminator, is also a fan of this Italian brand. He wore a Luminor Marina in the film Eraser.

The Radiomir comes without any crown protection. The watch was Panerai's first and it has been part of their product palette since 1936. Officine Panerai – the company's full name – originally developed the watch for the Italian military. The 47-mm case brings the Rolex Oyster to mind, as the Panerai was based on this watch.

Today, Panerai divides their watches into five collections:

The 1940 and 1950 series pay homage to each respective decade and consist of retro watches with specific design characteristics. Panerai also offers chronographs, GMT watches, manual watches, and automatic watches, as well as complicated models with a tourbillon. One watchmaking highlight is the Radiomir 1940 Minute Repeater Carillon Tourbillon GMT Oro Rosso with a GMT function, tourbillon, and minute repeater.

  • Panerai Luminor

    Panerai Luminor

  • Panerai Luminor Due

    Panerai Luminor Due

  • Panerai Radiomir

    Panerai Radiomir

Which movements does Panerai use?

Since 2005, Panerai has belonged to a select group of Swiss watch manufacturers that produce their own calibers. They had previously used calibers from other companies for their watches. Most were from the manufacturer ETA, part of the Swatch Group. The caliber Valjoux 7750 (without a chronograph function) and the manual caliber Unitas 6497 were frequently used. Today, Panerai produces a multitude of their own movements. Their repertoire includes simple manual calibers, chronograph calibers, and complicated movements with tourbillons and minute repeaters. Panerai's specialties are movements with long-lasting power reserves ; some lasting up to 10 days. Their first in-house caliber was the P.2002, which they presented in 2005. Their production facility has been located in the Swiss town of Neuchâtel since 2002.

How much do Panerai watches cost?

Prices for Panerai watches range from a few thousand to hundreds of thousands of euros. One of the most expensive models is the 18-karat red gold Panerai Radiomir 1940 Minute Repeater Carillon Tourbillon GMT. Thanks to its skeletonized in-house caliber P.2005/MR, you can view the tourbillon from both the front and back sides. The highlight of this model is its minute repeater, which you start with a push-piece at 8 o'clock. Three tiny hammers chime the hours, 10-minute intervals, and the individual minutes. If you want to enjoy this melodious watch, be prepared to spend over 300,000 euros.

You can purchase the Lo Scienziato - Luminor 1950 Tourbillon GMT for around 115,000 euros. This skeletonized watch is available in titanium or ceramic (without a minute repeater). If you're looking for an affordable entry into the world of Panerai watches, then the Luminor Base Logo Acciaio or the Radiomir Black Seal Logo Acciaio are good choices. Both cost around 3,500 euros new.

Panerai Watches Price Overview

Model Features Price (approx.)
Radiomir 1940 Minute Repeater Carillon Tourbillon GMT, Ref. PAM00600 Minute repeater, tourbillon, GMT, 4-day power reserve 300,000 euros
Lo Scienziato - Luminor 1950 Tourbillon GMT, Ref. PAM00578 Tourbillon, GMT, power reserve display, 6-day power reserve 115,000 euros
Luminor Submersible 1950 3 Days Automatic Bronzo, Ref. PAM00382 Bronze case, rotatable bezel, small seconds, date, 3-day power reserve 30,000 euros
Luminor Marina 8 Days Oro Rosso, Ref. PAM00511 Red gold case, small seconds, 8-day power reserve 15,000 euros
Radiomir 3 Days Automatic Oro Rosso, Ref. PAM00573 Red gold case, small seconds, 3-day power reserve 16,000 euros
Luminor Submersible 1950 Carbotech 3 Days Automatic, Ref. PAM00616 Carbon case, small seconds, rotatable bezel, date, 3-day power reserve 15,000 euros
Luminor 1950 Regatta 3 Days Chrono Flyback Automatic Titanio, Ref. PAM00526 Flyback chronograph, regatta countdown, 3-day power reserve 12,000 euros
Radiomir 10 Days GMT Automatic Acciaio, Ref. PAM00323 GMT, date, small seconds, power reserve display, 10-day power reserve 8,500 euros
Luminor 1950 3 Days Acciaio, Ref. PAM00372 Hours, minutes, 3-day power reserve 6,300 euros
Luminor Submersible Automatic, Ref. PAM00024 Automatic, small seconds, date, rotatable bezel 5,500 euros
Luminor Marina 8 Days Acciaio, Ref. PAM00510 Small seconds, 8-day power reserve 4,700 euros
Luminor Marina Logo Acciaio, Ref. PAM01005 Small seconds, 56-hour power reserve 3,800 euros
Radiomir Black Seal Logo Acciaio, Ref. PAM00380 Small seconds, 56-hour power reserve 3,500 euros
Luminor Base Logo Acciaio, Ref. PAM00630 Hours, minutes, 56-hour power reserve 3,500 euros

Panerai Luminor and Its Iconic Crown-Protecting Bridge

The Luminor is, without a doubt, one of the most famous watches in the world. Its distinctive crown-protecting bridge is its main, distinctive feature. Most versions have a case diameter of 44 mm, making these diving watches the perfect fit for a larger wrist.

Standard versions are known as the Luminor Base Logo Acciaio and have only two hands to display the hour and minutes. New, they cost around 3,500 euros. Top Luminor Marina models made of 18-karat red gold with an 8-day power reserve (192 hours) cost around 15,000 euros new. You can purchase a new stainless steel Luminor Marina for much less, around 3,800 euros. If you want a model that runs for longer than a week before needing to be wound again, you should be prepared to spend around 4,700 euros for the 8-day version. The diving watch version is available new for around 5,500 euros.

You can purchase a pre-owned Luminor, such as a Base or Marina, for around 3,200 euros. Gold variants cost around 13,000 euros, while limited editions can cost over 20,000 euros. Panerai Luminors have the advantage that they maintain their value over the years.

  • Panerai Luminor Marina

    Panerai Luminor Marina

Panerai Luminor 1950: Retro Design

Watches from the Panerai Luminor 1950 collection were inspired by vintage watches that Panerai made for the combat divers of the Italian Marines in the mid-20th century. The watch that most closely resembles the original version is reference number PAM00372. It features a 47-mm stainless steel case, crown-protecting bridge, and a so-called sandwich dial. A sandwich dial is made up of two discs set on top of each other. The bottom disc contains luminous material while the upper disc has corresponding cutouts for the numerals and indices. This large timepiece is most suitable for bigger wrists, and its aged, dark brown calf leather strap emphasizes its retro design.

You can purchase new models with reference number PAM00372 for around 6,300 euros, while the prices for pre-owned models start at around 5,300 euros. One of the introductory models in this collection is the 44-mm Luminor Marina 1950 3 Days Automatic Acciaio (PAM00351). You can buy pre-owned models for less than 5,000 euros, while new versions cost about 5,700 euros.

Highlights of this series are intricate flyback or double chronographs. Regatta chronographs, which have a countdown function, are also available. The Luminor 1950 Regatta 3 Days Chrono Flyback Automatic Titanio (PAM00526) was made for yachtsmen and costs around 12,000 euros new. Pre-owned models are rare, seeing as the watch is still a relatively new model.

The Luminor Submersible 1950 3 Days Automatic Bronzo (PAM00382) is especially treasured by collectors. The bronze watch was introduced in 2011 as a limited edition with a run of 1,000 pieces. Within a very short time, the value of the watch had significantly increased. You should be prepared to spend around 30,000 euros on a pre-owned watch in good condition. This also applies to the watch's successor (PAM00507), which was introduced two years later. Panerai released the third version of this bronze watch in 2017, again limiting it to 1,000 pieces. Thus, it's quite likely that the value of this diving watch will increase quickly over the next few months.

Panerai Luminor 1950 Collection Highlights

  • Flyback and double chronographs
  • Models with ceramic or carbotech cases
  • Regatta chronographs with countdown functions
  • Power reserves lasting up to 10 days
  • Panerai Luminor 1950

    Panerai Luminor 1950

The Radiomir: Panerai's First Wristwatch

Panerai introduced the first Radiomir watches to the market in 1936. The timepieces were originally meant for the Marines. The design of current models is heavily reminiscent of the originals; they both have large cases ranging between 45 and 47 mm.

Above all, the Radiomir California 3 Days Acciaio (PAM00424) is a homage to the 1930s timepieces. The "California" in its name refers to its so-called California dial, which uses Roman numerals as hour markers on the top half and Arabic numerals on the bottom half. It also features a cushion-shaped case, an unprotected cone-shaped crown, and thin wire loop strap attachments. The Radiomir California is available for 4,800 euros pre-owned in very good condition; new, this retro watch costs around 5,400 euros. The 45-mm Radiomir Black Seal is a bit more affordable, costing only 3,500 euros pre-owned and 4,000 euros new.
 

  • Panerai Radiomir 8 Days

    Panerai Radiomir 8 Days

1940s Style Radiomir 1940

Panerai revised the Radiomir's case in the 1940s. Its predecessor's cushion-shaped case, as well as the thin wire loop strap attachments, were old news. The new version was 47 mm in diameter and had horn-shaped lugs for improved stability. The sandwich dial featured four Arabic numerals at 12, three, six, and nine o'clock. Panerai used stick indices for the remainder of the hour markers.

The current models in the Radiomir 1940 collection are reminiscent of diving watches from the 1940s. The case diameter ranges from 42 to 47 mm. The smallest versions are suitable as women's watches, especially those made of 18-karat red gold. One such model is the Radiomir 1940 Oro Rosso (PAM00513), which costs about 12,000 euros new. The 45-mm gold version (PAM00573), as well as the 47-mm gold version (PAM00515), are more suitable for men. Both cost around 16,000 euros.

One highlight of this collection is the Radiomir 1940 10 Days GMT Automatic Oro Rosso, which features a GMT function, automatic movement, power reserve, date display, and 24-hour display. Like its name suggests, the watch has enough energy to last 10 days after it's fully wound. You can purchase this timepiece for around 32,000 euros on Chrono24.

  • Panerai Radiomir 1940

    Panerai Radiomir 1940

Tradition Since 1860

The history of Panerai began in 1860, when Giovanni Panerai opened a small watchmaking workshop and school in Florence, Italy. However, because all original documents from this time were destroyed in a flood in 1966, it's difficult to reconstruct the company's exact history. What is known for sure, however, is that the company's sign bore the words Orologeria Svizzera (Swiss watchmaking) at the beginning of the 20th century.

Initially, the company focused on importing and selling Swiss watches from companies such as Jaeger-LeCoultre, Ulysse Nardin, Vacheron Constantin, and Rolex. In order to keep import taxes as low as possible, the watches were delivered as individual pieces. Once the components reached the workshop, they were reassembled and adjusted by professionals who had trained at Panerai's watchmaking school. The brand's customers included prominent, rich Florentines as well as the Italian royal family.

Working Together with the Italian Marines

The Italian military has belonged to Panerai's clientele since 1910, and initially, they delivered pocket chronographs. Between 1910 and 1914, Panerai worked on developing fluorescent devices together with Lieutenant Carlo Ronconi. Since the new luminous material was radium-based, it also glowed in the dark. The term Radiomir first appeared in 1916 on a French registered patent. The word is a combination of the Italian words radio (radium) and mira (sight). In the years following, Panerai delivered compasses, barometers, bathometers, underwater lamps, and other instruments to the Italian military.

Over the course of the 1940s, Panerai developed an unmistakable mark of their brand that remains iconic today: the half-moon crown-protecting bridge. This distinctive type of crown protection is still featured on today's Luminor models. The luminous material Luminor, made from tritium, was brand new at the end of the 1940s and replaced the radioactive material Radiomir.

Panerai's Success

Large and distinctive timepieces define the luxury watch manufacturer Panerai. Consistent designs and their crown-protecting bridge create a steadfast image that every watch enthusiast recognizes at first glance. The watches impress with their functionality and easy-to-read dials. They were inspired by the demands of the military and more recently, action stars such as Sylvester Stallone and Arnold Schwarzenegger have helped the watches achieve cult status. The company received new financial resources after joining the Richemont Group in 1997. Thanks to these funds, doors were opened to new marketing and technological development possibilities that led to Panerai's first in-house calibers. Today, the Radiomir and Luminor models are no longer pure military watches: They're beloved by city dwellers, creative minds, star cooks, and managers of all kinds.

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