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Bulgari Rose gold 36mm Automatic BVLGARI 102384 new
TOP
Bulgari BVLGARI 102384 Lucea
AED 22,892
Verified Dealer
19
HK
Bulgari Steel 41mm Automatic BVLGARI BB41S new
TOP
Bulgari BB41S
AED 15,829
Verified Dealer
19
HK
Bulgari Steel 41mm Automatic BVLGARI 102504 new
TOP
Bulgari BVLGARI 102504 Diagono
AED 11,772
Verified Dealer
19
HK
Bulgari Steel 33mm Quartz BVLGARI SP35S new
TOP
Bulgari BVLGARI SP35S Serpenti
AED 20,638
Verified Dealer
19
HK
Bulgari Gold/Steel 42mm Automatic DG42C6SPGLDCH new UAE, 43947
Bulgari Diagono Chronograph Calibre 303 42mm
AED 32,000
Verified Dealer
 
AE
Bulgari Steel 33mm Quartz 103141 new
Bulgari Serpenti Seduttori Quartz Steel Opalin Dial 33mm New
AED 14,046
Verified Dealer
143
UK
Bulgari Steel 38mm Automatic BB38SLCH new UAE, Dubai
TOP
Bulgari Automatic Chronograph
AED 20,000
Private Seller
 
AE
Bulgari Gold/Steel 35.5mm Automatic CH 35 SG pre-owned UAE, Abu Dhabi
Bulgari Bvlgari Diagono 2008 Automatic STEEL GOLD 35mm...
AED 13,926
Free shipping
Verified Dealer
135
AE
Bulgari Rose gold Quartz 103145 new
Bulgari Serpenti Seduttori 18K Rose Gold & Rubellite 103145
AED 66,562
Verified Dealer
196
US
Bulgari Carbon 40mm Automatic 102632 new
Bulgari Automatic Black Dial Men's Watch - 102632
AED 10,703
Free shipping
Verified Dealer
1744
US
Bulgari Gold/Steel 35mm Quartz 103070 SP35C11SPGD.2T new UAE, Dubai
Bulgari Serpenti
AED 41,180
Verified Dealer
151
AE
Bulgari Steel 33mm Automatic 102607 BBL33C7SS/12 new
TOP
Bulgari Bvlgari
AED 22,267
Verified Dealer
792
UK
Bulgari Steel 26mm Quartz BB26SS pre-owned
Bulgari 【ポイント10倍1/24〜】【最大3万円OFFクーポン1/25〜】[Nagoya] ブルガリ/ブルガリブルガ...
AED 3,245
Verified Dealer
29
JP
Bulgari Titanium 40mm Manual winding 102714 BGO40TLXTSK new UAE, 213858
Bulgari Octo
AED 63,642
Verified Dealer
 
AE
Bulgari Steel 40mm Automatic DG 40 SCH pre-owned
Bulgari Diagono KING 40 mm Bvlgari Automatic - DG40SCH
AED 8,056
Free shipping
Verified Dealer
566
NL
Bulgari Titanium Automatic 102713 pre-owned UAE, London
Bulgari Octo Finissimo Titanium 102713
AED 33,318
Private Seller
 
AE
Bulgari Steel 40mm Manual winding 102469 BGO40BSPGLXT/SK pre-owned UAE, Abu Dhabi
Bulgari Octo 2016 Finissimo Skeleton STEEL 40mm ROSE GOLD Bezel
AED 67,273
Free shipping
Verified Dealer
135
AE
Bulgari Steel Automatic 102030 new
Bulgari Automatic 37mm Ladies Watch bbl37wcdsl-102030
AED 23,211
Verified Dealer
196
US
Bulgari Steel 42mm Automatic DG 42 S CH pre-owned UAE, Dubai
Bulgari Diagono Chronograph Blue Dial 42mm Steel
AED 16,320
Verified Dealer
18
AE
Bulgari Steel 56mm Automatic 101877 new UAE, Dubai
Bulgari Endurer Chronosprint
AED 26,580
Verified Dealer
151
AE
Bulgari Gold/Steel 33mm Quartz 103144 SP33WSPG new UAE, Dubai
Bulgari Serpenti
AED 19,093
Verified Dealer
AE
Bulgari 102714 new
Bulgari Octo Finissimo Extra Thin 40mm Mens Watch - 102714
AED 61,940
Verified Dealer
168
HK
Bulgari Rose gold Automatic BGOP41BGLDCH new UAE, Dubai
Bulgari octa rose chronograph
AED 64,578
Verified Dealer
 
AE
Bulgari Rose gold 38mm Automatic 102119 BGOP38WGLD new UAE, Gold souq, Deira, Dubai
Bulgari Octo
AED 30,000
Verified Dealer
AE
Bulgari Aluminum 29mm Quartz AL 29 TA pre-owned UAE, Dubai
Bulgari Diagono
AED 3,849
Private Seller
 
AE
Bulgari Steel 33mm Automatic BB33SL pre-owned UAE, Abu Dhabi
Bulgari 2018 Bvlgari BB33SL AUTO STEEL MOP Diamond Dial
AED 7,375
Free shipping
Verified Dealer
135
AE
Bulgari Titanium Automatic 103068 new
Bulgari Octo Finissimo Chronograph Titanium 103068
AED 51,400
Verified Dealer
196
US
Bulgari Steel 34mm Automatic EG 35 S pre-owned UAE, Dubai
Bulgari Ergon Black Dial 34mm Steel
AED 8,160
Verified Dealer
18
AE
Bulgari Steel 40mm Automatic 103011 BGO40C14SSXTAUTO new UAE, Dubai
Bulgari Octo
AED 34,273
Verified Dealer
151
AE
Bulgari Rose gold 43mm Automatic BGOP43BGLDBR new UAE, Dubai
Bulgari Gerald Genta Rose Gold
AED 86,104
Verified Dealer
AE
Bulgari Carbon 33mm Automatic Bulgari pre-owned
Bulgari Carbon Gold
AED 5,577
Verified Dealer
79
IT
Bulgari Steel Automatic 102382 LU36WSSD/11 new UAE, 43947
Bulgari LVCEA
AED 18,718
Verified Dealer
 
AE
Bulgari Rose gold 40mm Manual winding 102946 new
Bulgari Octo Finissimo Extra Thin 102946
AED 86,104
Verified Dealer
83
US
Bulgari Steel 38mm Automatic SD 38 S pre-owned
Bulgari Diagono
AED 5,054
Private Seller
 
SE
Bulgari Steel 35mm Quartz BZP35S pre-owned UAE, Abu Dhabi
Bulgari B.Zero1 35mm STEEL Gold Bezel QUARTZ
AED 5,091
Free shipping
Verified Dealer
135
AE
Bulgari Steel Quartz AA35BSDS new
Bulgari --------
AED 19,829
Verified Dealer
 
IT
Bulgari Steel 38mm Automatic aa 48 s ch pre-owned
Bulgari Assioma
AED 11,361
Verified Dealer
19
NL
Bulgari Gold/Steel 33mm Quartz 102790 new UAE, Dubai
Bulgari Serpenti Spiga
AED 34,442
Verified Dealer
151
AE
Bulgari Gold/Steel 35mm Quartz 103149 new UAE, Dubai
Bulgari Serpenti
AED 46,796
Verified Dealer
AE
Bulgari White gold 40mm Automatic EG 40 G CH pre-owned UAE, Dubai
Bulgari Ergon White Gold with Grey Dial 40mm
AED 38,000
Verified Dealer
 
AE
Bulgari Gold/Steel Automatic LU36WSPGSPGD-11 new UAE, 213858
Bulgari LVCEA Ladies LU36WSPGSPGD-11 Watch
AED 33,693
Verified Dealer
 
AE
Bulgari Gold/Steel 35mm Quartz 103071 SP35C11SPGD.1T new
Bulgari Serpenti Tubogas
AED 41,885
Verified Dealer
273
IT
Bulgari Carbon 33mm Automatic BB33VLD pre-owned
Bulgari Carbon Gold
AED 5,577
Verified Dealer
79
IT
Bulgari Titanium 44mm Automatic TI 44 TA pre-owned UAE, Abu Dhabi
Bulgari Diagono TITANIUM 44mm Rubber Automatic
AED 7,637
Free shipping
Verified Dealer
135
AE
Bulgari Gold/Steel 35mm Quartz 102680 new UAE, Gold and Diamond Park Bulding #5 Dubai
Bulgari SERPENTI TUBOGAS STEEL & GOLD DIAMONDS WATCH
Price on request
Verified Dealer
AE
Bulgari Steel 33mm Quartz 103143 new UAE, Dubai
Bulgari Serpenti Seduttori Gold Steel Diamonds
AED 32,000
Verified Dealer
AE
Bulgari Gold/Steel 31mm Quartz SP35C3SPGD.1T 102984 new UAE, Dubai
Bulgari Serpenti
AED 31,821
Verified Dealer
151
AE
Bulgari Steel 41mm Automatic 102229 new UAE, Dubai
Bulgari Octo Velocissimo Blue ltd. 1914
AED 33,693
Verified Dealer
AE
Bulgari Steel 42.5mm Automatic 101831 pre-owned
Bulgari - Octo Retrogradi Gerald Genta
AED 28,629
Verified Dealer
1318
NL
Bulgari Gold/Steel 33mm Automatic LU33WSPGSPGD/11 new UAE, 43947
Bulgari Lucea 33mm Stainless Steel and Rose Gold
AED 27,500
Verified Dealer
 
AE
Bulgari Gold/Steel 33mm Quartz SP33WSPGD - 103143 new
Bulgari Serpenti
AED 38,386
Verified Dealer
273
IT
Bulgari Steel 29mm Quartz LCV 29 S pre-owned
Bulgari Diagono
AED 3,925
Verified Dealer
79
IT
Bulgari Steel 35mm Quartz BZ35S pre-owned UAE, Abu Dhabi
Bulgari Bvlgari B.Zero1 STEEL 35mm QUARTZ Black Dial
AED 4,867
Free shipping
Verified Dealer
135
AE
Bulgari White gold 35mm Quartz CHW35G pre-owned
Bulgari Diagono Chronograph CHW35G
AED 15,924
Free shipping
Verified Dealer
473
UK
Bulgari Gold/Steel 35mm Quartz 102681 SP35C14SPGD.1T new UAE, Dubai
Bulgari Serpenti Tubogas Gold Steel
AED 33,000
Verified Dealer
AE
Bulgari Rose gold 27mm Quartz 102728 new UAE, Dubai
Bulgari Serpenti 27mm
AED 44,924
Verified Dealer
151
AE
Bulgari Steel 35mm Quartz SP35C7SDS.1T/L new UAE, Dubai
Bulgari Serpenti 35mm Steel
AED 24,334
Verified Dealer
AE
Bulgari Rose gold 26mm Automatic 101985 new UAE, Gold and Diamond Park Bulding #5 Dubai
Bulgari Bvlgari SERPENTI JEWELLERY Rose Gold Diamonds Watch
Price on request
Verified Dealer
AE
Bulgari Rose gold Automatic BGOP41BGLD new UAE, Dubai
Bulgari OCTA ROSE
AED 55,000
Verified Dealer
 
AE
Bulgari Gold/Steel Quartz BZ23WSGDL/12 102398 new
Bulgari B.ZERO 1
AED 26,658
Verified Dealer
273
IT
Bulgari Steel 35mm Quartz SP35S pre-owned
Bulgari Serpente
AED 21,895
Verified Dealer
79
IT
Bulgari Steel 33mm Automatic BBL 33 S new UAE, Abu Dhabi
Bulgari Bvlgari 2018 STEEL Mother-of-Pearl Automatic Diamond...
AED 24,483
Free shipping
Verified Dealer
135
AE
Bulgari 19mm Quartz BB191T pre-owned
Bulgari Tubogas BB191T
AED 46,548
Free shipping
Verified Dealer
473
UK
Bulgari Yellow gold 40mm Automatic DG40C11GLDCH pre-owned UAE, Dubai
Bulgari Diagono Chrono Limited Edition 500 pcs. 40mm
AED 35,000
Verified Dealer
AE
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Bvlgari: Italian Luxury Since 1884

Bvlgari watches stand out with their elegant designs and fantastic craftsmanship. While most Bvlgari in-house calibers are extremely flat, many still feature practical complications like a tourbillon, GMT function, or chronograph.


5 Reasons to Buy a Bvlgari Watch

  • Fine Italian design
  • Swiss precision and craftsmanship
  • Remarkably flat in-house calibers
  • Top models with a tourbillon, GMT function, or chronograph
  • Women's models with gemstones

Italian Style Meets Swiss Watchmaking

When Greek silversmith Sotirios Voulgaris (or "Sotirio Bulgari" in Italian) opened his jewelry and antique shop in Rome in 1881, he never could have imagined that his small business would one day become one of the world's largest luxury goods brands. However, despite their long history, the company didn't enter the watch scene until almost a century later in 1980 when they opened their production facilities in Switzerland. Since then, Bvlgari has been responsible for some spectacular models.

Bvlgari watches sit at the intersection of Italian design and Swiss precision. While the company initially relied on movements from third parties, such as the Zenith El Primero, they now produce most of their calibers in house. Bvlgari has earned a reputation for crafting extremely flat movements, as seen in the Octo Finissimo Tourbillon. At only 1.95 mm thick, it's one of the world's flattest movements with a flying tourbillon. The Octo Finissimo Minute Repeater and Octo Finissimo Chrono GMT are also among the flattest of their kind.

Despite being made in Switzerland, the look of these watches is perhaps best described as Italian chic. Many designs include concepts from famed watch designer Gérald Genta . Bvlgari has been incorporating Genta's ideas into their watches since acquiring his company in 2000. The clearest examples of this are the Octo collection and certain Bvlgari Bvlgari models.

In addition to stainless steel and gold, the manufacturer builds cases out of materials like titanium or ceramic. Bvlgari also uses state-of-the-art movement technology, such as silicon escapements.


How much do Bvlgari watches cost?

Model Price (approx.) Features
Octo Finissimo Tourbillon 179,000 USD Platinum, very flat, automatic, tourbillon
Bvlgari Bvlgari Tourbillon 83,500 USD Tourbillon, rose gold
Serpenti Tubogas 30,000 USD Diamonds, rose gold, quartz movement
Octo Finissimo Automatic 10,500 USD Very flat, small seconds
Diagono Scuba Chrono 7,100 USD Chronograph, rose gold
Diagono GMT 5,700 USD Second time zone, stainless steel
Octo Roma 4,700 USD Date, stainless steel
Bvlgari Bvlgari Solotempo 4,400 USD Date, rose gold

Octo: Extra-Flat Octagonal Watches

The Octo is Bvlgari's most expansive collection. Its name is a reference to the octagonal design of every model's dial and case. A flattened round bezel tops off each of these remarkably thin timepieces.

The Octo Roma is this collection's entry-level model. This three-hand watch measures 41 mm in diameter and is powered by the in-house caliber BVL 191 Solotempo . Like every Octo model, the dial is pared down to the essentials. Applied line indices mark every hour except for 6 and 12 o'clock, which are represented by Arabic numerals. The only other feature is a date display at 3 o'clock. You can purchase a stainless steel model on a leather strap for as little as 4,600 USD. Prices for rose gold models sit around 14,500 USD.

Flat, flatter, flattest – the Octo Finissimo takes the concept of a flat watch to the next level. For example, the Finissimo Automatic is less than 6 mm thick. This is largely thanks to the automatic caliber BVL138. This movement is only 2.23 mm thick and provides this model with a small seconds at 7 o'clock and a 60-hour power reserve. Thanks to its extra facets, the 40-mm case feels even more futuristic than that of the Roma. The Octo Finissimo Automatic is available in stainless steel, rose gold, titanium, or ceramic. Prices range from 7,800 USD for a stainless steel model to 40,500 USD for the rose gold edition.

However, the true stars of the Octo collection are its more complicated models. Examples include the Octo Finissimo Tourbillon with a flying tourbillon, the Finissimo Chrono GMT with a second time zone and chronograph, and the Finissimo Minute Repeater with a minute repeater. Despite their intricate complications, these watches are extremely flat. Even the Chrono GMT and Minute Repeater are under 7 mm thick. Of course, all this luxury has its price. Plan to spend some 14,500 USD on a titanium chronograph model. If you'd prefer a platinum watch with a tourbillon, be sure to have about 179,000 USD on hand.


The Bvlgari Bvlgari Dress Watch

The most prominent feature of each Bvlgari Bvlgari watch is a wide round bezel with the company's name written in the classical Latin alphabet. Thanks to their round cases, these watches feel more traditional than their Octo counterparts. However, both collections share Arabic numerals at 6 and 12 o'clock, as well as line indices.

Another difference between these two collections is their size. Unlike the Octo, the Bvlgari Bvlgari comes in men's and women's sizes. Most of the 23 and 33-mm Lady models contain a quartz movement. What's more, many of these timepieces feature diamonds on their dials and a cabochon-cut stone on their crowns. There are also automatic women's models, including classic three-hand editions and timepieces with a tourbillon. These watches are typically 37 mm in diameter.

Simple quartz-powered models in stainless steel sell for as little as 2,000 USD. Similar editions with diamonds cost roughly 8,400 USD. Prices for automatic women's watches begin around 3,900 USD and top off at 25,000 USD for especially intricate models.

Bvlgari Bvlgari men's watches are 41 mm in diameter. There are three-hand editions with the Solotempo caliber BVL 191, as well as tourbillon watches with the caliber BVL 263. Three-hand models are available in stainless steel, rose gold, or a two-tone combination of both metals. These timepieces demand between 4,000 and 4,400 USD. On the other hand, the tourbillon models come in rose or white gold. These watches are extremely rare and require an investment of some 83,500 USD.


Diagono: Bvlgari's Sports Watch

Bvlgari ceased production of the Diagono collection in 2017. These watches are the Bvlgari Bvlgari's sportier sister models and have the same wide bezel with a double inscription. They also share Bvlgari's typical dial design. However, lugs integrated into the case and a crown protector make the Diagono a true sports watch. Most of these timepieces are made of stainless steel, though certain editions feature a rose gold bezel. There's also the Diagono Magnesium. Its case is a combination of magnesium and temperature-resistant PEEK (polyether ether ketone). PEEK is commonly used in the aerospace and automotive industries.

The Diagono is available as a three-hand watch or chronograph. The in-house Solotempo caliber BVL 191 ticks away inside most of the three-hand editions. These timepieces range from 38 to 41 mm in diameter and cost anywhere from 1,100 to 4,000 USD depending on the material and edition.

Each of the 42-mm chronographs gets its power from either an ETA movement, such as the 2892-A2, or the Zenith El Primero – as is the case with the Diagono Velocissimo. Plan to spend anywhere from 1,400 to 4,500 USD for one of these timepieces.

The Diagono Scuba sees the addition of a diving watch to the series. This timepiece is water-resistant to 300 m (30 bar, 984 ft) and features a toothed diving bezel. There's also a screw-down crown and case back. The Scuba comes as a three-hand timepiece, chronograph, or watch with a second time zone. Each version is available in stainless steel, rose gold, or as a two-tone edition. Prices start around 1,700 USD for a simple three-hand watch and go up to 11,000 USD or more for a gold chronograph.


Serpenti: Lithe Luxury

Bvlgari blurs the line between high-end watchmaking and luxury jewelry in their Serpenti and High Jewelry collections. As its name implies, the designs of the Serpenti collection are all inspired by snakes. Each case represents the serpent's head, while the band gracefully wraps around the wearer's arm up to seven times. Most models come in white, rose, or yellow gold; however, there's also a handful of stainless steel editions. Many versions also feature diamond-studded bezels or dials. Quartz movements power these exquisite timepieces.

Depending on the material and amount of twists, Serpenti watches cost between 4,900 and 33,500 USD.

Bvlgari turns the glamour dial up another notch in the High Jewelry series. It contains the most luxurious models from other collections, including the Serpenti. These timepieces come exclusively in rose, white, or yellow gold and are encrusted in diamonds, rubies, emeralds, and other gemstones. There are even so-called Serpenti "secret watches" with the watch and its quartz movement hidden away inside the snake's hinged mouth.

The most intricate models can cost upwards of 134,000 USD. Versions with fewer jewels change hands for as little as 39,000 USD.


The History of Bvlgari

Greek silversmith Sotirios Voulgaris founded Bvlgari in Rome in 1884. He had already opened several jewelry and antique shops three years prior. He began operating under the name "Old Curiosity Shop" and mostly sold Art Deco-style jewelry up through the 1930s.

In the 1950s and 60s, Hollywood royalty like Elizabeth Taylor, Clarke Gable, Gary Cooper, Audrey Hepburn, and Sophia Loren discovered the brand, leading to Bvlgari's international breakthrough. By the mid-1970s, the company had stores in New York, Paris, and Monte Carlo.

Bvlgari established itself as a serious producer of luxury watches in 1980 with the foundation of the Bulgari Haute Horlogerie SA in Neuchâtel, Switzerland. They further cemented this status by acquiring Gérald Genta's brand in 2000. Bvlgari has belonged to the LVMH Moët Hennessy – Louis Vuitton SE luxury goods conglomerate since 2011.