3,541 listings including promoted listings
Rolex Day-Date 40
Ice Blue with Arabic Numerals Dial Baguette Diamond Bezel Full Platinum
AED598,858
+ AED75 for shipping
Rolex Day-Date 40
228238
AED138,683
+ AED75 for shipping
Rolex Day-Date 40
Olive Green Dial
AED174,920
Free shipping
Popular
Rolex Day-Date 40
Like New Full Set
AED192,115
+ AED1,711 for shipping
Popular
Rolex Day-Date 40
228238 | Green Ombre | Grün Ombre | Neu | 2024 | Full Set
AED243,459
Free shipping
Promoted
Rolex Day-Date 40
Olive Dial Diamond Bezel Watch + Papers
AED215,379
Plus shipping
Private Seller
Popular
Rolex Day-Date 40
NEW 2024 UNWORN Day-Date 40 Platinum President Ice Blue Roman Dial 228236 COMPLETE SET
AED321,803
+ AED1,700 for shipping
Popular
Rolex Day-Date 40
NEW 2025 Day-Date Platinum 40mm 228236 Ice-Blue Roman Dial
AED315,825
+ AED1,514 for shipping
Rolex Day-Date 40
Diamond Meteorite Dial Platinum 2022
AED318,036
+ AED568 for shipping
Rolex Day-Date 40
green
AED185,979
+ AED723 for shipping
Rolex Day-Date 40
228396TBR
AED709,171
+ AED75 for shipping
Promoted
Rolex Day-Date 40
Super Clean Rolex Presidential Gold Worn a Few Times
AED143,873
Plus shipping
Private Seller
Popular
Rolex Day-Date 40
40mm 228238 Black Motif Dial - Good Condition - Watch with Box - 2020
AED149,327
Free shipping
Rolex Day-Date 40
228236 Ice Blue Platina 2023 mint
AED293,092
+ AED2,567 for shipping
Rolex Day-Date 40
Full Rose Gold Diamond-Paved Dial Diamond Bezel
AED330,947
+ AED75 for shipping
Popular
Rolex Day-Date 40
Oscars | Slate Grey Ombre | 2025 | Neu | Everose | Full Set
AED243,459
Free shipping
Rolex Day-Date 40
President 228235 18k 2018 Rose Day-date 40mm Luxury Watchy
AED146,524
+ AED375 for shipping
Promoted
Rolex Day-Date 40
Excellent Condition Full Set Rolex Day Date 40 Black Motif
AED166,571
Plus shipping
Private Seller
Rolex Day-Date 40
40mm 228396TBR Platinum with Factory Diamond Bezel and Meteorite Dial Bague
AED374,828
+ AED375 for shipping
Popular
Rolex Day-Date 40
Yellow Gold Champagne Baguette Diamond Dial 2024
AED189,307
+ AED1,893 for shipping
Popular
Rolex Day-Date 40
Rose Gold Sundust Roman Dial
AED160,911
+ AED753 for shipping
Rolex Day-Date 40
Blue Dial White Gold 228239
AED146,883
+ AED625 for shipping
Popular
Rolex Day-Date 40
UNWORN Day-Date 40mm 228238 Yellow Gold Presidential Band Onyx Black Baguette Dial
AED229,914
+ AED947 for shipping
Promoted
Rolex Day-Date 40
18k Rose Gold Olive Green Roman Dial Fluted Bezel 228235
AED219,596
+ AED375 for shipping
Popular
Rolex Day-Date 40
NEW 2025 Day-Date 40mm 228235 Presidential 18kt Yellow Gold Slate Ombre Dial
AED232,772
+ AED1,514 for shipping
Rolex Day-Date 40
Ice Blue Dial with Arabic Numerals & Calendar Full Platinum
AED425,502
+ AED75 for shipping
Rolex Day-Date 40
2019 228206 Platinum Ice Blue Baguette Diamond Dial
AED234,741
+ AED375 for shipping
Rolex Day-Date 40
228396TBR Day-Date 40 mm Platinum Ice Blue Dial President Bracelet Complete Set 2022
AED416,476
+ AED568 for shipping
Rolex Day-Date 40
228206
AED216,948
+ AED1,021 for shipping
Promoted
Rolex Day-Date 40
Complete set
AED139,058
Plus shipping
Private Seller

Worry-Free Watch Purchases

Chrono24 Buyer Protection Has You Covered

More information

Rolex Day-Date 40
228238 Day Date 40 18K Yellow Gold with Black Diagonal Motif Stick Dial
AED169,903
+ AED375 for shipping
Rolex Day-Date 40
NEW 2024 UNWORN Day-Date 40 President Yellow Gold Green Ombre Dial 228238 FULL SET
AED215,791
+ AED1,700 for shipping
Rolex Day-Date 40
[Complete Set Mint] White Gold Gray Stripe Motif Fluted Presidential 228239
AED147,281
+ AED757 for shipping
Popular
Rolex Day-Date 40
NEW 2024 GREEN Dial Yellow Gold President 228238 Fluted Bezel
AED234,722
Free shipping
Rolex Day-Date 40
NEW 2025 Day-Date 40mm 228238 Presidential Green Ombre Dial
AED232,772
+ AED1,514 for shipping
Promoted
Rolex Day-Date 40
Full Set neu & ungetragen chocolate dial
AED194,634
Plus shipping
Private Seller
Rolex Day-Date 40
Olive Green Dial Arabic Numerals Full Platinum
AED313,088
+ AED75 for shipping
Rolex Day-Date 40
Green Roman Dial
AED212,020
+ AED1,889 for shipping
Rolex Day-Date 40
228239 Blue Dial 2022
AED153,335
+ AED753 for shipping
Rolex Day-Date 40
Rhodium 228239 2022 Unworn 40mm 18k White Gold Full Set
AED150,499
+ AED757 for shipping
Rolex Day-Date 40
228238 Day-Date 40 mm 18K Yellow Gold Black Dial President Bracelet Complete Set 2015
AED151,067
+ AED568 for shipping
Promoted
Rolex Day-Date 40
Bnib Off catalog Platinum Turquoise dial 228396TBR-0040
AED1,798,418
Plus shipping
Private Seller
Popular
Rolex Day-Date 40
Like NEW 2019 Day-Date 40 President White Gold Olive Green Dial 228239 FULL SET
AED151,427
+ AED1,700 for shipping
Rolex Day-Date 40
Unworn 2024 Day-Date 228398TRU
AED1,022,259
+ AED757 for shipping
Popular
Rolex Day-Date 40
Yellow Gold Champagne Roman Dial Fluted Bezel President Bracelet Box Papers
AED151,427
+ AED928 for shipping
Rolex Day-Date 40
NEW 2025 Day-Date 40mm 228238 Mother Of Pearl Diamond Dial
AED230,587
+ AED1,514 for shipping
Rolex Day-Date 40
Black Diamond Set Dial White Gold
AED187,013
+ AED75 for shipping
Promoted
Rolex Day-Date 40
Komplett inklusive Kaufbeleg Box und Zertifikat
AED184,051
Plus shipping
Private Seller
Rolex Day-Date 40
President Day Date 228235 40mm Olive Green Roman 18k Rose Gold Box Papers
AED179,444
+ AED375 for shipping
Rolex Day-Date 40
228235 Ombre Oscar 2024 like new
AED220,996
+ AED2,567 for shipping
Rolex Day-Date 40
228396TBR
AED630,374
Free shipping
Rolex Day-Date 40
NUOVO 2022 Italia green olive dial everose 40mm full set con documenti scatola
AED192,542
+ AED3,423 for shipping
Popular
Rolex Day-Date 40
Like NEW 2024 Day-Date 40 President Rose Gold Olive Green Dial 228235 FULL SET
AED193,074
+ AED1,700 for shipping
Promoted
Rolex Day-Date 40
Everose Gold Day-Date 40 Watch Fluted Bezel White Bevelled Roman Dial 228235
AED170,376
+ AED375 for shipping
Rolex Day-Date 40
228206 | Box & Papers | 2022 | Ice Blue Dial | Smooth Bezel | Unpolished
AED252,445
+ AED535 for shipping
Rolex Day-Date 40
Blue 2018 Swedish papers + 1st purchase invoice
AED157,243
+ AED2,097 for shipping
Rolex Day-Date 40
NEW 2025 Day-Date 40mm 228398TBR Diamond Paved Dial
AED449,037
+ AED1,514 for shipping
Rolex Day-Date 40
Arabic Calendar ( very rare) Olive Green Dial Full Rose Gol 40mm
AED197,519
+ AED75 for shipping
Rolex Day-Date 40
228235
AED188,062
+ AED75 for shipping
Promoted
Rolex Day-Date 40
2025 Brand New!
AED191,200
Plus shipping
Private Seller

Rolex Day-Date 40: An Elegant Investment

The Day-Date 40 is one of Rolex's most popular dress watches. With 40-mm cases crafted from precious metals, these models are suitable for men and women alike. The Day-Date has also proven to be an attractive investment.

40-mm Precious Metal Case With Day-Date Display

The Day-Date 40 joined the Rolex catalog in 2008. In terms of aesthetics, the 40-mm models are identical to the 36-mm editions introduced back in 1956. The Day-Date 40 models thus have a simple dial design with either diamond indices, baton indices, or Roman numerals. However, the distinctive details on these timepieces are the date display complete with Cyclops lens at 3 o'clock and the day of the week display at the 12 o'clock position. Rolex mounts all versions on a President bracelet.

Similar to all other Day-Date models, the Day-Date 40 is crafted exclusively from platinum oryellow, white, or rose gold. When it comes to the dial, you can choose between classic colors such as black, silver, and gold, or opt for more fashion-forward hues such as ice blue, sundust, and green. For the bezel, Rolex offers a timeless, fluted bezel, or one set with diamonds.

Every Day-Date 40 is powered by the automatic, in-house caliber 3255 with chronometer certification. This movement offers a power reserve of 70 hours and boasts Rolex's patented blue Parachrom hairspring and Chronergy escapement.

All Day-Date 40 models have seen strong value appreciation in recent years. These Rolex watches have thus become attractive investment pieces. The ref. 228239 performed the best financially, appreciating by some 113% in two years. One of the most expensive Day-Date 40 models is the ref. 228396TBR, which as of June 2022, requires an investment of over 175,000 USD.

Reasons to Buy a Rolex Day-Date 40

  • 40-mm case that looks good on nearly every wrist
  • Very likely to appreciate in value
  • Available exclusively in 18-karat gold or platinum
  • Date display, and day of the week written out in full
  • Three-piece link President bracelet
  • In-house caliber 3255 with a 70-hour power reserve

Prices: Rolex Day-Date 40

Day-Date ref.Value appreciation,* price (approx.)Features
228239113%, 65,000 USDWhite gold case, fluted bezel, green dial
228235109%, 69,000 USDRose gold case, fluted bezel, green dial
228349RBR100%, 101,500 USDWhite gold case, diamond bezel, silver dial
228398TBR96%, 104,500 USDYellow gold case, diamond bezel, black dial
228396TBR92%, 178,000 USDPlatinum case, diamond bezel, ice-blue dial
228345RBR49%, 83,500 USDRose gold case, diamond bezel, brown dial
22823817%, 52,000 USDYellow gold case, fluted bezel, gold dial
*between June 2020 and June 2022

How much does a Rolex Day-Date 40 cost?

The yellow gold ref. 228238 costs around 52,000 USD new and is thus a relatively affordable Day-Date 40 model. For roughly 65,000 USD, you can get the white gold ref. 228239 with a green dial. Of course, models featuring diamonds have a heftier price tag. For example, the yellow gold ref. 228398TBR has a bezel set with sapphires, and requires an investment north of 100,000 USD. More extravagant models such as the ref. 228396TBR can even push the 178,000 USD mark. This sum will get you a platinum Day-Date 40 with an ice blue dial.

About the Yellow Gold Day-Date 40

Rolex Day-Date 40 models under the reference number 228238 are made of yellow gold and offer different dial designs. New timepieces with a black dial and gold baton indices cost around 56,000 USD, after appreciating in value by around 83% between June 2020 and June 2022. The white dial version with gold Roman numerals demands slightly less at around 51,000 USD. This model saw a value increase of close to 66% over the same period.

At Baselworld 2022, Rolex introduced the reference number 228238, which features a green dial and gold Roman numerals. Waiting lists for this model at offline retailers are long, and prices on the secondary market are on the rise as a result. While Rolex lists this Day-Date 40 for 37,450 USD, prices on Chrono24 in June 2022 had exceeded 100,000 USD.

A more affordable alternative is the version from 2015 with a gold sunburst dial and baton indices. In June 2022, pieces in mint condition changed hands for around 52,000 USD. Compared with prices in June 2020, this model has seen a value increase of almost 72%.

Rose Gold Day-Date 40

If you like the warm glow of rose gold Day-Date models, check out the ref. 228235. This timepiece features a white dial and Roman numerals coated in rose gold, and cost around 58,000 USD new. Between June 2020 and June 2022, the value of this reference increased by 78%.

Fans of the chocolate brown dial, baton indices, and diamond-set bezel configuration will need to invest around 83,500 USD. This model has also performed well, appreciating by around 82% since June 2020.

The Day-Date 40 ref. 228235 also comes with an olive green sunburst dial with Roman numerals. As of June 2022, you can expect to pay around 78,500 USD for one of these timepieces, which corresponds to a value appreciation of a staggering 126%.

The edition with a pink dial offers both elegance and modernity in equal measure. This timepiece has all but doubled in price since June 2020, and now demands upwards of 60,000 USD. If you are looking for a more refined timepiece, take a look at the rose gold Day-Date 40 with a gray dial. It changes hands for around 64,000 USD new, more than double what it cost in June 2020.

White Gold Day-Date 40 Models

The Day-Date 40 ref. 228349RBR is crafted from white gold and pairs a black sunburst dial with a diamond-set bezel. One of these Rolex watches in mint condition will set you back around 70,000 USD (as of June 2022). The value of this model has increased by 32% in the last two years. If you prefer the silver dial, prices will climb to around 100,000 USD – double what this model was worth in 2020.

If you want your Day-Date 40 to have a green dial, Roman numerals, and a fluted bezel, the ref. 228239 is a good choice. You will need to invest around 66,000 USD in this reference, as it appreciated by 116% between June 2020 and June 2022.

Prices for the version with a silver dial and Roman numerals came in at around 67,500 in June 2022. You can save a couple thousand dollars if you opt instead for the ref. 228239 with a slate gray dial and baton indices. This model sells for around 60,000 USD, which corresponds to a value appreciation of 68%.

Platinum Day-Date 40 Models

In mid-2022, the most expensive Day-Date 40 watch was the platinum edition under the reference number 228396TBR. The ice blue dial is particularly popular, and is complemented by a diamond-set bezel. While Rolex only reveals the price for this model on request, according to prices on the Chrono24 marketplace, you will need at least 175,000 USD to call one of these Rolex watches your own. Compared to 2020, this Day-Date 40 model has almost doubled in value.

In March 2022, Rolex unveiled another platinum Day-Date 40 model under the reference number 228236. The watch giant decided to do away with the diamonds, opting instead for a fluted bezel. There are no surprises inside the case, where you will find the tried-and-tested caliber 3255. Once again, Rolex only discloses the MSRP on request, but it is most likely just over the 60,000 USD mark. At the time of writing in June 2022, there were no listings for this timepiece on Chrono24. Based on experience, the new ref. 228236 is likely to demand considerably higher prices than the official list price once listings do start cropping up.