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Rolex Day-Date 40


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Rolex Day-Date 40 Yellow gold 40mm Silver
Promoted
Rolex Day-Date 40
Silver Roman Numeral Dial Serviced by Rolex Service Stickers Unworn Since
AED150,593
+ AED1,883 for shipping
Rolex Day-Date 40 Platinum 40mm Blue Roman numerals
Promoted
Rolex Day-Date 40
228236 President Platinum Ice Blue Roman Dial
AED400,597
Free shipping
Rolex Day-Date 40 Platinum 40mm Blue UAE, Dubai
Rolex Day-Date 40
228396TBR
AED675,848
Free shipping
Rolex Day-Date 40 White gold 40mm Black No numerals
Promoted
Rolex Day-Date 40
228349RBR 18K White Gold Black Diamond Dial
AED270,335
Free shipping
Rolex Day-Date 40 White gold 40mm UAE, DXB
Promoted
Rolex Day-Date 40
Full Diamond / Platinum Bracelet
AED185,000
Excl. shipping
Private Seller
Rolex Day-Date 40 Rose gold 40mm Brown Arabic numerals UAE, Dubai
Rolex Day-Date 40
Rose Gold with Chocolate Dial
AED205,897
+ AED109 for shipping
Rolex Day-Date 40 Rose gold 40mm Brown Roman numerals
Promoted
Rolex Day-Date 40
"Eisenkiesel" Stone Dial Full Set Latest Model
AED270,639
+ AED706 for shipping
Rolex Day-Date 40 Rose gold 40mm Roman numerals
Rolex Day-Date 40
18kt Roségold - Armband Roségold Präsident - 40mm - Ungetragen
AED226,558
+ AED607 for shipping
Rolex Day-Date 40 Yellow gold 40mm Silver UAE, 213858
Rolex Day-Date 40
Yellow Gold Silver Dial 40mm
AED145,000
Free shipping
Rolex Day-Date 40 Yellow gold 40mm Gold Roman numerals UAE, Dubai
Rolex Day-Date 40
228238
AED155,210
Free shipping
Rolex Day-Date 40 Rose gold 40mm Roman numerals UAE, Dubai
Rolex Day-Date 40
228235
AED190,000
Free shipping
Rolex Day-Date 40 Yellow gold 40mm Gold UAE, Dubai
Rolex Day-Date 40
Baguette Diamond Dial
AED185,009
Free shipping
Rolex Day-Date 40 Rose gold 40mm Green Roman numerals
Promoted
Rolex Day-Date 40
228235 President 18K Rose Gold Green Roman Dial
AED232,201
Free shipping
Rolex Day-Date 40 Platinum 40mm White No numerals UAE, Dubai
Promoted
Rolex Day-Date 40
platinum meteorite baguette diamond 228206 (2022) new.
AED352,977
Excl. shipping
Private Seller
Rolex Day-Date 40 Rose gold 40mm Brown Roman numerals
Rolex Day-Date 40
Choco NEW,UNWORN 2022 BOX&PAPERS Full Set Roségold 18Kt.
AED198,274
+ AED809 for shipping
Rolex Day-Date 40 Platinum 40mm Green Roman numerals
Rolex Day-Date 40
228206
AED339,812
+ AED18,878 for shipping
Rolex Day-Date 40 Yellow gold 40mm Silver UAE, Dubai
Rolex Day-Date 40
Yellow Gold with Silver Dial
AED207,663
Free shipping
Rolex Day-Date 40 White gold 40mm Blue
Rolex Day-Date 40
White Gold Blue Dial 228239
AED169,906
+ AED1,133 for shipping
Rolex Day-Date 40 Rose gold 40mm Pink Roman numerals
Rolex Day-Date 40
mm 18K Rose Gold SunDust Dial Presidential 228235 Complete Set
AED161,977
+ AED566 for shipping
Rolex Day-Date 40 Yellow gold 40mm Black UAE, Dubai
Rolex Day-Date 40
228238
AED202,000
Free shipping
Rolex Day-Date 40 Rose gold 40mm Green Roman numerals UAE, 2200
Rolex Day-Date 40
228235
AED207,663
Excl. shipping
Private Seller
Rolex Day-Date 40 Platinum 40mm Blue Roman numerals UAE, -
Rolex Day-Date 40
40mm Ice Blue Arabic Dial Platinum
AED410,000
Excl. shipping
Private Seller
Rolex Day-Date 40 Rose gold 40mm Brown No numerals UAE, Dubai
Rolex Day-Date 40
228235
AED205,000
Excl. shipping
Private Seller
Rolex Day-Date 40 Yellow gold 40mm Silver No numerals
Promoted
Rolex Day-Date 40
228238 President 18K Yellow Gold Silver Diagonal Motif Dial
AED184,250
Free shipping
Rolex Day-Date 40 Platinum 40mm Blue Roman numerals UAE, Dubai
Rolex Day-Date 40
Platin Arabic Dial
AED411,550
Free shipping
Rolex Day-Date 40 Rose gold 40mm Pink Roman numerals
Rolex Day-Date 40
Rosegold pink Sundust Baguette Diamond Dial NEW,UNWORN 2020 BOX&PAPERS
AED210,413
+ AED809 for shipping
Rolex Day-Date 40 White gold 40mm Silver
Rolex Day-Date 40
228349RBR
AED327,163
+ AED18,878 for shipping
Rolex Day-Date 40 Rose gold 40mm Green Roman numerals UAE, Dubai
Rolex Day-Date 40
228345RBR-0011
AED434,204
Free shipping
Rolex Day-Date 40 Yellow gold 40mm UAE, Dubai
Rolex Day-Date 40
228238
AED210,000
Free shipping
Rolex Day-Date 40 Yellow gold 40mm Green
Popular
Rolex Day-Date 40
Automatic 40 mm Lacquer Green Dial 18K Day-Date New Complete Set 2023
AED245,042
+ AED566 for shipping

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Rolex Day-Date 40 Rose gold 40mm Brown UAE, Dubai
Rolex Day-Date 40
228235
AED211,438
+ AED109 for shipping
Rolex Day-Date 40 White gold 40mm Green Roman numerals
Popular
Rolex Day-Date 40
228239 Olive Dial 2021
AED161,596
+ AED751 for shipping
Rolex Day-Date 40 Yellow gold 40mm Green Roman numerals
Promoted
Rolex Day-Date 40
228238 President 18K Yellow Gold Green Roman Dial
AED264,294
Free shipping
Rolex Day-Date 40 Rose gold 40mm Brown UAE, Dubai
Rolex Day-Date 40
228345RBR
AED245,420
Free shipping
Rolex Day-Date 40 Platinum 40mm Blue Roman numerals
Rolex Day-Date 40
PLATIN ICE BLUE ROMAN (DISCONTINUED) Dial 99% NEW FULL SET WITH BOX&PAPERS
AED279,161
+ AED809 for shipping
Rolex Day-Date 40 White gold Silver
Rolex Day-Date 40
228239
AED268,074
+ AED18,878 for shipping
Rolex Day-Date 40 White gold 40mm Silver UAE, Dubai
Rolex Day-Date 40
White Gold Meteorite Dial
AED509,718
Free shipping
Rolex Day-Date 40 Rose gold 40mm Brown UAE, Dubai
Rolex Day-Date 40
228345
AED217,000
Free shipping
Rolex Day-Date 40 Yellow gold 40mm Black
Rolex Day-Date 40
mm Yellow Gold Black Dial 228238 Presidential Complete Set
AED169,528
+ AED566 for shipping
Rolex Day-Date 40 Rose gold 40mm Roman numerals UAE, Dubai
Rolex Day-Date 40
228235
AED279,401
+ AED109 for shipping
Rolex Day-Date 40 Yellow gold 40mm White
Popular
Rolex Day-Date 40
228238 2021 White Roman
AED158,575
+ AED751 for shipping
Rolex Day-Date 40 Yellow gold 40mm Black No numerals
Promoted
Rolex Day-Date 40
228348RBR President 18K Yellow Gold Black Diamond Dial
AED248,436
Free shipping
Rolex Day-Date 40 Yellow gold 40mm Gold
Rolex Day-Date 40
228238
AED183,564
Free shipping
Rolex Day-Date 40 Rose gold 40mm Green Roman numerals
Rolex Day-Date 40
GREEN-OLIVE DIAL MINT CONDITION 2021 FULL SET with BOX&PAPERS
AED194,025
+ AED809 for shipping
Rolex Day-Date 40 Platinum 40mm Blue Roman numerals
Rolex Day-Date 40
228206
AED354,726
+ AED18,878 for shipping
Rolex Day-Date 40 Platinum 40mm Blue UAE, Dubai
Rolex Day-Date 40
Platinum Baguette Dial
AED830,651
Free shipping
Rolex Day-Date 40 Yellow gold 40mm Silver UAE, Dubai
Rolex Day-Date 40
228238
AED165,000
Free shipping
Rolex Day-Date 40 Rose gold 40mm Brown Roman numerals
Popular
Rolex Day-Date 40
mm 18K Rose Gold Olive Dial 228235 Complete Set 2023
AED211,061
+ AED566 for shipping
Rolex Day-Date 40 Rose gold 40mm Brown UAE, Dubai
Rolex Day-Date 40
228235
AED186,897
+ AED109 for shipping
Rolex Day-Date 40 White gold 40mm Green Roman numerals
Rolex Day-Date 40
NEU | 2023 | FullSet | Olivgrün | Deutscher Wochentag
AED201,916
+ AED1,214 for shipping
Rolex Day-Date 40 Rose gold 40mm Brown Roman numerals
Promoted
Rolex Day-Date 40
228235 President 18K Rose Gold Chocolate Roman Dial
AED192,179
Free shipping
Rolex Day-Date 40 Rose gold 40mm Green Roman numerals
Rolex Day-Date 40
05/23
AED214,055
+ AED1,210 for shipping
Rolex Day-Date 40 Yellow gold 40mm Silver
Rolex Day-Date 40
MINT Presidential Day-Date 40 MM 18K Yellow Gold With Silver Roman Dial 228238
Price on request
+ AED374 for shipping
Rolex Day-Date 40 Platinum 40mm Blue Roman numerals
Rolex Day-Date 40
228206
AED313,004
+ AED18,878 for shipping
Rolex Day-Date 40 Yellow gold 40mm Gold Roman numerals UAE, Dubai
Rolex Day-Date 40
Champagne Baguette Diamond Dial
AED245,420
Free shipping
Rolex Day-Date 40 Yellow gold 40mm Silver No numerals UAE, Dubai
Rolex Day-Date 40
228348RBR
AED210,000
Free shipping
Rolex Day-Date 40 Yellow gold 40mm Gold
Rolex Day-Date 40
mm 18K Yellow Gold Yellow Diamond Baget Dial 228238 Complete Set
AED179,345
+ AED566 for shipping
Rolex Day-Date 40 Platinum 40mm Blue Arabic numerals UAE, Dubai
Rolex Day-Date 40
Arabic
AED483,288
+ AED109 for shipping
Rolex Day-Date 40 White gold 40mm Green Roman numerals
Rolex Day-Date 40
LC100 | 2020 | FullSet | olivgrün
AED173,591
+ AED1,214 for shipping
Rolex Day-Date 40 Yellow gold 40mm Black No numerals
Promoted
Rolex Day-Date 40
228348RBR President 18K Yellow Gold Black Diamond Dial
AED240,507
Free shipping
Rolex Day-Date 40 White gold 40mm Blue Roman numerals
Rolex Day-Date 40
2022 - New
AED192,954
+ AED401 for shipping
Rolex Day-Date 40 Platinum 40mm Blue No numerals
Rolex Day-Date 40
"Ice Blue" Boite + Papiers 2021
AED343,540
+ AED1,012 for shipping

Rolex Day-Date 40: An Elegant Investment

The Day-Date 40 is one of Rolex's most popular dress watches. With 40-mm cases crafted from precious metals, these models are suitable for men and women alike. The Day-Date has also proven to be an attractive investment.


40-mm Precious Metal Case With Day-Date Display

The Day-Date 40 joined the Rolex catalog in 2008. In terms of aesthetics, the 40-mm models are identical to the 36-mm editions introduced back in 1956. The Day-Date 40 models thus have a simple dial design with either diamond indices, baton indices, or Roman numerals. However, the distinctive details on these timepieces are the date display complete with Cyclops lens at 3 o'clock and the day of the week display at the 12 o'clock position. Rolex mounts all versions on a President bracelet.

Similar to all other Day-Date models, the Day-Date 40 is crafted exclusively from platinum or yellow, white, or rose gold. When it comes to the dial, you can choose between classic colors such as black, silver, and gold, or opt for more fashion-forward hues such as ice blue, sundust, and green. For the bezel, Rolex offers a timeless, fluted bezel, or one set with diamonds.

Every Day-Date 40 is powered by the automatic, in-house caliber 3255 with chronometer certification. This movement offers a power reserve of 70 hours and boasts Rolex's patented blue Parachrom hairspring and Chronergy escapement.

All Day-Date 40 models have seen strong value appreciation in recent years. These Rolex watches have thus become attractive investment pieces. The ref. 228239 performed the best financially, appreciating by some 113% in two years. One of the most expensive Day-Date 40 models is the ref. 228396TBR, which as of June 2022, requires an investment of over 175,000 USD.

Reasons to Buy a Rolex Day-Date 40

  • 40-mm case that looks good on nearly every wrist
  • Very likely to appreciate in value
  • Available exclusively in 18-karat gold or platinum
  • Date display, and day of the week written out in full
  • Three-piece link President bracelet
  • In-house caliber 3255 with a 70-hour power reserve

Prices: Rolex Day-Date 40

Day-Date ref. Value appreciation,* price (approx.) Features
228239 113%, 65,000 USD White gold case, fluted bezel, green dial
228235 109%, 69,000 USD Rose gold case, fluted bezel, green dial
228349RBR 100%, 101,500 USD White gold case, diamond bezel, silver dial
228398TBR 96%, 104,500 USD Yellow gold case, diamond bezel, black dial
228396TBR 92%, 178,000 USD Platinum case, diamond bezel, ice-blue dial
228345RBR 49%, 83,500 USD Rose gold case, diamond bezel, brown dial
228238 17%, 52,000 USD Yellow gold case, fluted bezel, gold dial
*between June 2020 and June 2022

How much does a Rolex Day-Date 40 cost?

The yellow gold ref. 228238 costs around 52,000 USD new and is thus a relatively affordable Day-Date 40 model. For roughly 65,000 USD, you can get the white gold ref. 228239 with a green dial. Of course, models featuring diamonds have a heftier price tag. For example, the yellow gold ref. 228398TBR has a bezel set with sapphires, and requires an investment north of 100,000 USD. More extravagant models such as the ref. 228396TBR can even push the 178,000 USD mark. This sum will get you a platinum Day-Date 40 with an ice blue dial.


About the Yellow Gold Day-Date 40

Rolex Day-Date 40 models under the reference number 228238 are made of yellow gold and offer different dial designs. New timepieces with a black dial and gold baton indices cost around 56,000 USD, after appreciating in value by around 83% between June 2020 and June 2022. The white dial version with gold Roman numerals demands slightly less at around 51,000 USD. This model saw a value increase of close to 66% over the same period.

At Baselworld 2022, Rolex introduced the reference number 228238, which features a green dial and gold Roman numerals. Waiting lists for this model at offline retailers are long, and prices on the secondary market are on the rise as a result. While Rolex lists this Day-Date 40 for 37,450 USD, prices on Chrono24 in June 2022 had exceeded 100,000 USD.

A more affordable alternative is the version from 2015 with a gold sunburst dial and baton indices. In June 2022, pieces in mint condition changed hands for around 52,000 USD. Compared with prices in June 2020, this model has seen a value increase of almost 72%.


Rose Gold Day-Date 40

If you like the warm glow of rose gold Day-Date models, check out the ref. 228235. This timepiece features a white dial and Roman numerals coated in rose gold, and cost around 58,000 USD new. Between June 2020 and June 2022, the value of this reference increased by 78%.

Fans of the chocolate brown dial, baton indices, and diamond-set bezel configuration will need to invest around 83,500 USD. This model has also performed well, appreciating by around 82% since June 2020.

The Day-Date 40 ref. 228235 also comes with an olive green sunburst dial with Roman numerals. As of June 2022, you can expect to pay around 78,500 USD for one of these timepieces, which corresponds to a value appreciation of a staggering 126%.

The edition with a pink dial offers both elegance and modernity in equal measure. This timepiece has all but doubled in price since June 2020, and now demands upwards of 60,000 USD. If you are looking for a more refined timepiece, take a look at the rose gold Day-Date 40 with a gray dial. It changes hands for around 64,000 USD new, more than double what it cost in June 2020.


White Gold Day-Date 40 Models

The Day-Date 40 ref. 228349RBR is crafted from white gold and pairs a black sunburst dial with a diamond-set bezel. One of these Rolex watches in mint condition will set you back around 70,000 USD (as of June 2022). The value of this model has increased by 32% in the last two years. If you prefer the silver dial, prices will climb to around 100,000 USD – double what this model was worth in 2020.

If you want your Day-Date 40 to have a green dial, Roman numerals, and a fluted bezel, the ref. 228239 is a good choice. You will need to invest around 66,000 USD in this reference, as it appreciated by 116% between June 2020 and June 2022.

Prices for the version with a silver dial and Roman numerals came in at around 67,500 in June 2022. You can save a couple thousand dollars if you opt instead for the ref. 228239 with a slate gray dial and baton indices. This model sells for around 60,000 USD, which corresponds to a value appreciation of 68%.


Platinum Day-Date 40 Models

In mid-2022, the most expensive Day-Date 40 watch was the platinum edition under the reference number 228396TBR. The ice blue dial is particularly popular, and is complemented by a diamond-set bezel. While Rolex only reveals the price for this model on request, according to prices on the Chrono24 marketplace, you will need at least 175,000 USD to call one of these Rolex watches your own. Compared to 2020, this Day-Date 40 model has almost doubled in value.

In March 2022, Rolex unveiled another platinum Day-Date 40 model under the reference number 228236. The watch giant decided to do away with the diamonds, opting instead for a fluted bezel. There are no surprises inside the case, where you will find the tried-and-tested caliber 3255. Once again, Rolex only discloses the MSRP on request, but it is most likely just over the 60,000 USD mark. At the time of writing in June 2022, there were no listings for this timepiece on Chrono24. Based on experience, the new ref. 228236 is likely to demand considerably higher prices than the official list price once listings do start cropping up.